Expert haircuts, custom color, lash lifts, and more — delivered with care in a warm, welcoming space on North Ankeny Boulevard. Your best look isn't a fantasy. It's an appointment away.
From a precision cut that frames your face to a color that turns heads — every service is tailored to your unique style and lifestyle.
Precision cuts tailored to your face shape, hair texture, and personal style. From classic bobs to modern layers — leave looking effortlessly you.
Balayage, ombré, full color, or subtle highlights — our colorists create dimension and depth that looks natural and grows out beautifully.
Enhance your natural lashes with classic extensions or a lash lift for that woke-up-like-this effect. Customized length, curl, and volume for every eye shape.
Your big day deserves a look you'll treasure forever. Bridal packages, prom styling, and event preparation with personalized consultations.
Keratin smoothing, deep conditioning, and repair treatments that restore strength, shine, and vitality to damaged or chemically treated hair.
Not sure what's right for you? Book a free style consultation and we'll design a look that fits your face, lifestyle, and maintenance comfort level.
Prices vary by service and hair length. Call for a personalized quote.
Call (515) 971-0711 to Book
The Beauty Shoppe has been a cornerstone of the Ankeny community, offering professional hair and beauty services in a space designed to make you feel pampered from the moment you walk in.
We believe that great beauty work starts with listening. Whether you're looking for a bold transformation or a subtle refresh, our team takes the time to understand your vision, your routine, and what makes you feel confident. No rush, no pressure — just honest expertise and a genuine investment in how you look and feel.
Real results from real clients. Every look tells a story — here are a few of our favorites.
"I've been coming to The Beauty Shoppe for years and I wouldn't go anywhere else. They always know exactly what I'm looking for before I even say it. My hair has never looked better."
"My bridal hair and lashes were absolutely perfect. The team made me feel so calm and beautiful on my big day. I cried happy tears when I saw myself in the mirror."
"Finally found a salon that doesn't rush you. They took time to understand what I wanted, and the result was exactly what I pictured. The atmosphere is so relaxing, too."
Give us a call, stop by, or send a message — we'd love to hear from you. New clients are always welcome, and we'll make sure your first visit is special.
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Whether it's a fresh cut, a bold new color, or that confidence boost you've been waiting for — we're here for you.